Category Archives: Tom’s E-Seminars (Upcoming and Recorded)

Free Webinar – Improving Your Content to Drive a Better User Experience

Presenters: Tom Aldous, SVP of Global Operations, Acrolinx
Eric Kuhnen, Director of Global Operations, Astoria Software
Date: Thursday, October 2nd
Time: 1 PM ET
Register: http://www.acrolinx.com/webinars/improving-content-drive-better-user-experience/

Technical content quality is quickly becoming a key issue in Customer Engagement. Organizations are focusing their attention on more than just the accuracy of the material. They want to know: Does it conform to established standards for readability and consistency? Does the content support the organization’s desire to speak with one voice? Does it “invite” the customer to continue reading?

If you want to improve your content’s impact on the end-user experience, join us for this free, one-hour webinar featuring technical communication solution vendor, Astoria Software. In this joint demonstration, Acrolinx and Astoria Software will show you how a workflow-driven content quality process more effectively prepares technical content for a favorable customer experience.

If you are an executive who oversees technical communication, this webinar will show you how an integrated Acrolinx and Astoria solution helps your organization speak with one voice and engage your customers more effectively.

Attendees will learn:

  • How content quality gets overlooked
  • A mechanism for streamlined checking of content quality
  • How automated checking feeds into a business process
  • The risks and opportunities for automated content checking
  • The impact of automated analysis on the organization and on the customer

Who Will Benefit From This Webinar?

  • Executives and managers responsible for Customer Engagement
  • Executives and managers responsible for technical writing
  • Technical writing leaders, technical writers, and related professionals, at any level
  • Anyone interested in the intersection between technical communications and Customer Engagement

The Astoria and Acrolinx solutions support Global 2000 manufacturers such as Cisco Systems, Xylem, and GE Healthcare in their efforts to produce accurate and engaging product documentation. Join us to learn the benefits and see a joint demonstration of Acrolinx and Astoria working together.

Register here

Recording Now Available – Free Joint Webinar By Acrolinx and Irrevo – Keeping Content Health in Check

Webinar Recording: http://www.acrolinx.com/watch_webinar/items/keeping-content-health-in-check.html 

Date: Wednesday, July 24th

Time: 9:00am PT / Noon ET
Cost: Free

Presenters:
Tom Aldous, SVP Global Operations, Acrolinx
Jason Kaufman, President and CEO, Irrevo

Is your content healthy? Being able to measure what’s working with your content, what isn’t, and how to improve it, will allow you to keep your content health in check. Find out how your team can focus on quality program roles, responsibilities, and accountabilities so workloads decrease and costs are lowered.In this Webinar, learn how to:

  • Measure the success of your content quality
  • Determine what content is valid AND valuable
  • Make sure the information in your content is correct and useful
  • Identify and track opportunities for improvement

View the webinar RECORDING to discover how to keep your content health in check!

Free Webinar – Learn How to Create Content with Great Structure & Great Language – Acrolinx and Oxygen XML Editor

Webinar
22 May 2013 | 12pm ET (18pm CET)

Presenters:
George Bina, Sales and Marketing Director and Partner, Syncro Soft / oXygen XML Editor
Thomas Aldous, Senior Vice President of Global Operations, Acrolinx

Users of oXygen’s XML editing software already know that XML makes your content flexible. XML lets you assemble your content for different types of customers and publish it to all the devices they use.

And users of Acrolinx’s content optimization software already know that by guiding your authors to use simple, clear language, you can create content that your customers will like better.

In this webinar, you’ll see how you can do both through one consistent, powerful, productive user experience. You will learn:

  • Five key factors to creating XML structured content with ease
  • Six dimensions of content optimization for maximum customer satisfaction
  • How oXygen and Acrolinx work together – and their special support for DITA

Register today for this complimentary webinar and learn how to create content with great structure and great language!

Registration Link - http://www.acrolinx.com/webinars/items/learn-how-to-create-content-with-great-structure-great-language.html

Free Webinar Hosted By Adobe Presented By Tom Aldous – What Is Acrolinx Exactly? Acrolinx Demo Using FrameMaker As The Editor.

eSeminar Hosted By Adobe and presented by Tom Aldous of Acrolinx

Link To Recorded Video

Date / Time – April 10, 2013 at NOON EST

I am looking forward to presenting this webinar sponsored by Adobe. So many people have asked me, “What is Acrolinx?”, “Can Content Optimization Be Automated”, “How Can I Get Reports On The Shape Of Our Content In Our Repository” and “Can I See a Demo Of The Technology?”.

On Wednesday April 10, 2013 I will be providing answers to all those questions in this fast paced webinar. Register now at http://www.adobe.com/cfusion/event/index.cfm?event=detail&id=2184057&loc=en_us

Tom Aldous

Free Elearning Classes (Recorded) – XSLT Is Easier Than You Heard To Create And Very Powerful For XML To XML Transforms

Find Out How to Write XSLT Statements for XML to XML Transformations in a 5-part eSeminars Series

 

June 28, 2012 – July 19, 2012 – Recorded

Part 1 ›

Part 2 ›

Part 3 ›

Part 4 › Wednesday, July 18, 2012 – Link to recording

Part 5 ›

 


 

DESCRIPTION

One of the advantages of using XML as a source file format is that it’s application-independent. Some of the other advantages include easy reusability and language translation cost reductions.

Did you know that the biggest advantage of XML is that you can transform your source content with very quick and easy-to-write XSLT statements? FrameMaker can apply an XSLT transform on ‘Open’ and ‘Save’. The possibilities are endless if you know the basics of “how to” write XSLT for XML to XML transforms. You can use attributes to automatically apply Conditional Tag processing instructions. You can build TOC’s at the top of each chapter without having to do it manually with cross references. And there are several other uses.

The problem earlier used to be that you either had to have an XSLT developer on staff or outsource the requirement. With your imagination, creativity and the knowledge gathered through this webinar series – the possibilities are endless.

 

JoAnn Hackos’ Free eSeminar “Adopting DITA to Reduce Costs and Increase Productivity–Backing up your Claims”

I will be HOSTING this one!

When:

Monday, November 19, 2012 10:00 AM – 11:00 AM US/Pacific

DESCRIPTION

When managers develop business cases to support a move to the OASIS DITA Standard, they must estimate a Return on Investment (ROI). Decision-makers require that the investment required in tools, training, and process change be recouped within a reasonably short time span, often one to two years, at least for the cost of tools acquisition and implementation. Business cases often include predictions of decreased costs for translation and increased productivity from reductions in formatting activities and the direct reuse of standard content rather than through duplication or cut-and-paste. After implementation, managers are charged with comparing their predictions to the actual cost reductions to prove that they have achieved their goals and to predict future savings.

Dr. JoAnn Hackos reports on the results of the 2012 CIDM (Center for Information-Development Management) business survey. The survey asks manager what predictions they included in their business cases for DITA adoption, whether those predictions were accurate, and whether they have continued to experience reduced costs and increased productivity. The results of the 2012 survey are compared with the results of the 2010 survey. Dr. Hackos presents several case studies that provide examples of cost reduction and productivity increases experienced by CIDM members.

Dr. JoAnn Hackos, is the President of Comtech Services, Inc. and the Director of The Center for Information-Development Management (CIDM).

I will be hosting Lynne Price’s XSLT eSeminars

I highly recommend attending these eSeminars.

http://www.adobe.com/cfusion/event/index.cfm?event=detail&id=2076620&loc=en_us
Date: 5 Sep, 10-11AM PST
Topic: Maintaining XSLT code as a structured FrameMaker document
Description:
This webinar describes a structured FrameMaker application for editing XSLT. While the document window appears to show actual XSLT code, the structure of the edited document is an easily-understood variation of that used in the final XML output. Features of this editing structure include:

1) Names of various constructs (variables, templates, modes, and so forth) can be entered once and referenced multiple times as cross-references. To change a name therefore, a user need only change the typed occurrence and update cross-references; there is no need to search for all the individual occurrence.

2) The user can navigate through multiple files with generated lists of elements such as named templates and calls to those templates. Index markers can be used to generate an index into the code.

3) Elements in the structured document spare the user the need to remember details of XSLT syntax such as the names of the different axes and the order of the arguments to various functions. Color is used to visually identify matching parentheses and help prevent some syntax errors.

Once a document is complete, the user saves it as XML using an application that uses XSLT itself to change from the editing structure into actual XSLT code. Furthermore, existing XSLT code can be brought into this environment by opening it using an application that converts XSLT to the editing structure.

In addition to demonstrating a productive environment for maintaining XSLT transforms (or stylesheets), this application illustrates:

1) A practical application of the XSLT features Tom Aldous described in his recent 5-part series of presentations on XSLT in FrameMaker

2) How useful FrameMaker 11 can be for producing XML

3) A situation in which there is more information in a FrameMaker structured document than the corresponding XML

http://www.adobe.com/cfusion/event/index.cfm?event=detail&id=2076630&loc=en_us
Date: Oct 2, 10-11AM PST
Title: Debugging XSLT with FrameMaker 11
Description:
In this presentation, Lynne Price of Text Structure Consulting illustrates how a developer can use new FrameMaker 11 features to test and maintain XSLT code. Lynne will use an XSLT advanced run to transform all files in a test suite and examine the results using XPath to find particular structures, make changes, and repeat the process until correct results are produced.

Are you struggling to create long, complex documents with Microsoft Word? There is a much easier way!

Free eSeminar

Friday, July 13, 2012 10:00 AM – 11:00 AM US/Pacific

 

Link To Recorded Session

 

DESCRIPTION

Document crashes. Malfunctioning cross-references. Hanging systems.

Do any of these problems sound familiar when creating long, complex documents with Microsoft Word?

This is eSeminar is designed to address the pain points for anyone trying to create long, complex documents with Microsoft Word. Adobe FrameMaker 10 is built from the ground up to ensure that creating long documents is a ‘smooth sail’. Learn how FrameMaker features like conditional text, cross references, book files, hypertext, automatically generated TOC/LOT/LOF/IX and can streamline your documentation workflow.

Video On Indirect Addressing with DITA 1.2 Keys

I did an eSeminar with Nancy Harrison, Founder of Infobridge-Solutions, Inc yesterday. The topic was “Expand your Content Reuse Potential through Indirect Addressing: Using @keys-based addressing in DITA 1.2″. Here is the link to the recording.

Nancy came to the eSeminar armed with decades of extensive experience.

  • Secretary and charter member of OASIS DITA Technical Committee
  • Former member IBM DITA Architect’s Team
  • Member of OASIS DocBook Technical Committee
  • One of original DocBook DTD developers
  • Frequent speaker at industry conferences
  • Working with SGML/XML since 1992
  • Technical consultant specializing in: Information architecture, XSL / XSL-FO style sheet design, Translation/globalization issues, Migration of unstructured data to structured formats
Needless to say my expectations were high. Nancy did not disappoint. She explained why DITA 1.2 vs. DITA 1.1 so clearly, I was given a new perspective why the changes were implemented. Some of the reasons that hit home were:

 

  • DITA 1.2 makes implementing DITA without a Content Management System practical due to mapping reusable content with keys
  • In Pre-DITA 1.2, if you were to move the source of a targeted reusable object, you would have to modify every piece of content that pointed to it. Now with keys you only have to modify the one ditamap the contents the link location.
  • Conditional content changes are as easy as loading a new ditamap with the same keys defined to different locations. No more ditaval file or reltables …

 

This just high lights a few benefits. Watch the recorded eSeminar by clicking of the following link:

 

 

I did a demo on how seamless and easy it is to create and modify DITA 1.2 content with FrameMaker 10. I highlighted how to:

 

  • Upgrade your DITA 1.1 content to DITA 1.2 with a file / open / save
  • How to create and manage keys
  • How to use a key for both DITAMAPs and Topics
  • Talked about “how to conref a range of sibling” and “topicsets” using DITA 1.2 / FrameMaker 10

 

Bottom line – I recommend you watch this recording. DITA 1.2 keys make implementing DITA easily manageable . FrameMaker makes creating, editing and publishing DITA 1.2 content a breeze.

 

Tom Aldous

5-part eSeminars Recorded Series: Find Out How to Write XSLT Statements for XML to XML Transformations

June 28 to July 19, 2012  – Recorded Sessions

Part 1 ›

Part 2 ›

Part 3 ›

Part 4 › Wednesday, July 18, 2012 – Link to recording

Part 5 ›

One of the advantages of using XML as a source file format is that it’s application-independent. Some of the other advantages include easy reusability and language translation cost reductions. Very little has been written about XML to XML Transformations, although there are some books that outline how to do XML to HTML transformations. This series of eSeminars is intended to fill that gap.

Did you know that the one of the biggest advantages of XML is that you can transform your source content with very quick and easy-to-write XSLT statements? FrameMaker can apply an XSLT transform on ‘Open’ and ‘Save’. The possibilities are endless if you know the basics of “how to” write XSLT for XML to XML transforms. You can use attributes to automatically apply Conditional Tag processing instructions. You can build TOC’s at the top of each chapter without having to do it manually with cross references. And there are several other creative uses as well.

The problem used to be that you either had to have an XSLT developer on staff or outsource the requirement. With your imagination, creativity and the knowledge gathered through this webinar series – your possibilities are nearly endless, with staff who don’t have highly developed programming skills.

Join Tom Aldous, Director of Business Development and Evangelism for Adobe’s Tech Comm business, for an interactive and engaging webinar – the 1st / 2nd/ 3rd / 4th /5th webinar in a 5-part series . Tom will start off with the basics as a foundation. And soon enough, Tom will be having you building your own XSL transforms to resolve complex and time-consuming issues, automate processes and multiply productivity.